How to design an app that delights users?

“Design an iOS app that users will like. Design an Android app that makes people love the Google Play Store.”

First of all, smartphone users expect products to be extremely easy to use and eye-catching at the same time. In the mobile app design, you need to combine modern design aesthetics with familiar platform conventions.

If your product lives on many platforms, you need to make sure a user doesn’t feel any difference moving from one device to another.

Become the advocate of design minimalism. It’s not the number of features that you should be concerned with, it’s their value. Remove unnecessary clutter in favor of meaningful content, nifty micro-interactions, readable fonts, smooth workflows, and flexible layouts.

In the mobile app design, you need to follow iOS and Android platform conventions. But having a distinctive brand is also important for your business. The apps you design have familiar UI but include patterns that reflect your brand and are specific to your product.

Mobile app design is a crucial part of your business success. You have to keep in mind that mobile app design works when the team behind it understands your users and your product strategy. If you don’t have a lot of experince in the field of coding, design and media marketing, the best decision would be to ask a good and trustworthy design agency for help. If you want an example, I can recommend this design agency called Eleken. They are product designers with strong expertise in SaaS application design. They integrate with your in-house team and help you create a product from start to finish.

In conclusion, I can say that most companies nowadays prefer to hire mobile app developers in order to remain viable in today’s modern market. Doing so, or developing your app by yourself is completely up to you, these were just some tips you can take into consideration.